There are many Oral Rehydration Solution (ORS) mixes out there, but we’re confident that ours is the best. A bold claim, we know. But we've done the research and know that finding a balanced and holistic solution isn't always as easy as it should be. We believe you should always demand the best when it comes to your health. We demand the same from our products.
So why is Cure the best vegan electrolyte drink mix on the market? Keep reading to see how we’ve got you covered.
What Exactly is an Oral Rehydration Solution?
If you’ve ever been sick with stomach troubles or grew up playing sports, you’ve definitely used an ORS product for hydration before. They are used to quickly replace lost electrolytes and fluids in the body. Electrolyte imbalance and dehydration can happen for many reasons, but some of the most common are due to exercise, being outside in the heat for too long, illness such as stomach viruses, or traveling. All of these things can cause you to lose fluids in the body at a rapid rate if you’re not careful.
What Makes Cure Different?
We're not going to pretend we're the only option out there, but we have a pretty good case to convince you that we've got exactly what you need. Our drink mixes use three simple ingredients:
Coconut Water
All of those shows you may have watched as a kid that had people drinking water directly from the coconut wasn’t just a silly joke. Coconut water really is plant-based hydration at its best! With low calories and low carbs, it’s becoming a popular option for many people’s diets. Not to mention how awesome it is at defending your body against dehydration.
While it’s true that you can buy plain coconut water at your local grocery store, some brands of bottled coconut water may have added ingredients that disrupt the benefits of the drink itself. If you guessed “added sugars”, you’re correct! Coconut water also may be high in potassium, but it won't provide hydration at a cellular level because coconut water alone is not an ORS.
And don’t worry about anything being added in our coconut water; we respect the power of what coconut water can do on its own. Like how it is proven to rehydrate the body better than water or the average electrolyte drink after vigorous exercise. Or its impressive levels of magnesium, potassium, sodium, and calcium. We could go on and on about coconut water, but we’ll leave some room for the other two ingredients.
Pink Himalayan Salt
Sodium chloride found in salt is an essential electrolyte needed for the body to function. Besides turning them into lamps and using it for holistic healing purposes, pink Himalyan salt is thought to be more beneficial than standard table salt due to its mineral contents (Not to mention that it’s really pretty).
Sourced from salt mines in Pakistan, pink Himalayan salt is taken from the mine manually as opposed to being extracted by a machine or other method. It also isn’t processed as much as typical table salt, meaning that it is true to its natural state.
It isn’t clear just how many minerals are in pink Himalyan salt, but it is certain that it is rich with iron, chromium, calcium, potassium, and sodium (duh). If you recognize those things, it’s probably because they’re the things you need in your diet. And while you might think that salt has nothing to do with hydration - people often think the opposite, actually - the sodium that makes up the majority of what we call salt is just as important as any other electrolyte.
Lemon Juice
Lemon juice has citric acid, which helps give a delicious, natural flavor to our drink mix. Don’t worry, any citrus fruit has citric acid, so don’t be scared by the “acid” part of it. In fact, lemon juice and other natural citrus can also reduce the risk of cardiovascular problems and help your body absorb more minerals and electrolytes. So not only does it taste good, it will continue to make you feel good for years to come.
With all three ingredients combined, each ingredient’s benefits are maximized to bring you a balanced electrolyte drink without all of the pesky added ingredients that other drink mixes typically include. Bye bye, unidentifiable dyes and other nutritional lies!
Us vs. Them
We already did a breakdown of our ingredients, but we have even more reasons why we’re the best choice for you - and everyone else in your life - looking for reinvigorating hydration.
Less Calories, More Goodness
Imagine the average electrolyte sports drink. You know the kind: bright, in-your-face coloring, ingredients you don’t recognize. Plus, they tend to have a higher amount of calories...over 100 per 16 oz. serving. There are so many yummy foods you could eat in place of that while also getting better hydration. Make the switch and make room for even better nutrition.
We’re Actually Vegan
You wouldn't think anything that isn't obviously animal-product based would be vegan, but that's not the case. Even worse, food and drink labeled as “all-natural” doesn’t automatically mean it comes from plants. In fact, added flavors can be sourced from meat, eggs, and milk.
Products with added sugar tend to not only be unhealthy, but may have been treated with bone char, a method of giving sugar that recognizable bright white color. Yes, cooked animal bones. So if you’re not alright with not-so-honest labels, we’re the “Cure” for you.
More Electrolytes, Less Junk
While other sports drinks and ORS mixes are busy putting way too much sugar and extra junkin their products, our ingredients make the most out of one serving size. With only 25 calories, perfectly balanced electrolytes, and six delicious flavors, the choice is clear. All of the quality ingredients we include refuse to make room for anything less.
There’s No One Quite Like Us
We carry the only premium, totally vegan drink mix on the market. That’s something to be proud of in our opinion. Even the flavors and colors come from pure fruit juice. Nothing unnatural to see here.
We Know What You Need
How do we know? Because we've been in your shoes. Our CEO knows what it’s like to prioritize fitness and how frustrating it is when water alone isn’t enough to help make you feel refreshed after a workout. Yoga, skiing, running, and everything in between, there never seemed to be enough water to recover from the lightheadedness and nausea she experienced.
Turns out that more people are dehydrated than you might think. 75 percent of Americans are chronically dehydrated, actually. That probably includes you. Even if you aren’t an exercise enthusiast, everyone benefits from staying balanced and hydrated.
So what did we do? The answer was simple: if the solution didn’t exist, it had to be created. That’s how Cure came to be. We know what you want because it was what we wanted in our own routines: an electrolyte drink mix that we didn’t have to inspect because of the unpronounceable ingredients. Instead, we created a drink mix with ingredients that are scientifically sound, respect the planet, and, get this, actually works.
Our Promises to You
Our brand is more than just a company. Cure abides by four core values when it comes to our products and the whole company:
Act With Integrity
Being honest with our customers is essential to Cure. You deserve the best when it comes to health and wellness. Finding quality information in this sphere is already hard enough, and we promise only to give you reasons to trust us and our mission.
Stay Fluid
We’re not just talking about the fact that we want you to stay hydrated (we really do). In order to be a brand of integrity, we have to be willing to change. We need to ask how we and our products can improve, always. Embracing change can be a wonderful thing, and we want to make the most of it.
Be Well, Do Good
Just like how we’ll never cut corners on giving you scientifically-backed, plant-based and holistic products, we won’t cut corners on our own wellness either. We pledge to provide a healthy work environment and keep the planet healthy, too. Let’s be good humans to each other, all of the time.
Cause No Harm
We want to make a positive impact by reducing our impact on the environment. Our ingredients are sourced without harm to the environment or those who live in it. We’ll keep making good products and always find better solutions for being good to the planet. After all, we have one body and one planet. So let’s make sure they both stick around for a while and live their best lives!
We Have Your Back
Here at Cure, we believe that proper hydration is the foundation of health and an effective way to boost your overall health. With clean ingredients, science-backed products, and water - our hydration products will help empower you to live a healthier life. We exist to empower others to live better and healthier lives with clean and effective products.
Sources:
Molecular pathology of the skeletal muscle sodium channel | NCBI
An Analysis of the Mineral Composition of Pink Salt Available in Australia | NCBI
CFR | Code of Federal Regulations Title | FDA 21
Studies show most Americans are dehydrated | UF Health Podcasts
