Most of us are suffering from chronic dehydration without even realizing it. Proper hydration can help you stay focused and alert. With 4x the electrolytes of leading sports drinks, Cure restores balance to your body so you can operate at 100%.
We can’t take all the credit for our formula. It was the World Health Organization who discovered that a balanced ratio of sodium and glucose allows water and essential minerals to be pulled directly into your system. Basically, a hydration superhighway. We pack that same hydrating formula into each pack of Cure.
Sports drinks are chock full of added sugar and artificial flavors. We say "no thank you". Cure is made with only real ingredients like organic coconut water, pink Himalayan salt, and lemon juice. We took what existed in nature and mixed it to tasty perfection.
Meet the pro athletes, doctors, and nutritionists behind Cure.
Andy Roddick is the former #1 tennis player in the world, U.S. Open champion, 3-time Wimbledon Finalist, and 2017 first ballot inductee into the International Tennis Hall of Fame. He's the Founder and Chairman of The Andy Roddick Foundation which is focused on enriching the lives of kids while they're not in school.
Matthew “Delly” Dellavedova is a professional basketball player for the NBA’s Cleveland Cavaliers and the Australian Men’s National Basketball Team, the Boomers. He won an NBA Championship with the Cavs in 2016 and has competed in both the 2012 Olympics in London and the 2016 Olympics in Rio as well as the 2014 World Cup for the Boomers.
Dr. Roshini Raj is a board certified gastroenterologist and attending physician at NYU Medical Center. Dr. Raj is a Medical Editor of Health Magazine, Dr. Oz core expert and regular contributor to the TODAY Show, CNN, FNC, Inside Edition and other national television shows.
Peter Rahal is the Co-founder of RXBAR, a line of clean-label protein bars made with delicious, whole food ingredients that sold to Kellogg for $600M in 2017. RXBAR recently expanded internationally and continues to be the fastest growing nutrition bar brand in the United States.
Brooke Alpert, M.S., R.D., C.D.N., is a nationally recognized nutrition expert and a best-selling author. She is the founder of B Nutritious, a private nutrition counseling and consulting practice in New York City. Brooke has been featured on Good Morning America, the Dr. Oz Show, the TODAY Show, and many other national television shows.
Dr. Dana Cohen has been practicing integrative medicine for the last 20 years. She is currently the Medical Director of Complete Wellness in Manhattan. She is the co-author of the book QUENCH: Beat Fatigue, Drop Weight, and Heal Your Body Through the New Science of Optimum Hydration.
“Really enjoyed this product — great flavor, not too sickly sweet like the alternatives. Could drink it casually... Also super easy to use. More important was how it made me feel. After working out or after a night of drinking I felt totally recovered. It was like being hooked up to an IV. Unreal! Definite customer for life. Great flavor and product in general! “
New York, NY
“I've tried a ton of hydration products and this is the only one I've found that is healthy, not full of weird ingredients (dextrose, sucralose etc.), and still effective. I drink it anytime I'm feeling dehydrated, usually after an intense workout or when I'm traveling. “
“Wild Thing is definitely my favorite Cure flavor! It tastes delicious and isn't too sweet. I drink it every morning on my drive to work instead of chugging water and feel way better during the day. “
Santa Monica, CA
We'll keep you updated on new products, sweet offers, and all that good stuff. (We won't annoy you with too many emails - we don't like that either.)